I took charge of designing the PR package for Converse Türkiye. In celebration of Valentine's Day, Embracing the spirit of Valentine's Day, we celebrated love in all its forms - from romantic connections to bromance, family bonds, and cherished friendships - by offering a special gifting experience.
We crafted packages filled with pens, beads, stickers, and more, allowing people to customize their loved ones' shoes. Each box contained two pairs of shoes, enabling individuals to gift a personalized pair tailored to their recipient's taste. This concept was encapsulated under 'Crafted with Love', reflecting the sentiment behind each unique creation.
